Everton Tigers
Logo and brand guidelines developed for Everton Tigers Basketball Team re-branding pitch. The concept was to create branding that would tie together the history of Everton Football Club with the new addition to the Everton franchise, this was done by taking the "lock-up tower" and creating the hillside it is located on by using the shapes of the basketball ribs. The branding works alongside the existing design of the football club yet is individual enough to be seen as a different sport.